Vol. 11 No. 2 (2025): SPORT MEDIA AND BUSINESS

View Vol. 11 No. 2 (2025): SPORT MEDIA AND BUSINESS
Published: 2025-10-17

Full Issue

Articles

  • CAREER DEVELOPMENT TRENDS OF THE WTA TOP 100 TENNIS PLAYERS

    Dejan Žličar (Author)
    9-18
    DOI: https://doi.org/10.58984/smb2502009z

  • WHAT HAS NIKE DONE WITH THE BATON OF STEREOTYPES IN THE MEDIA

    Paula Čatipović (Author)
    19-32
    DOI: https://doi.org/10.58984/smb2502019c

  • THE PERSPECTIVE OF DIGITAL MARKETING OF THE SPORT MEGA EVENTS IN THE 21st CENTURY

    Miloš Trkulja, Milijanka Ratković, Andrijana Kos Karavan (Author)
    33-46
    DOI: https://doi.org/10.58984/smb2502033r

  • FAN CULTURE AND ITS INFLUENCE ON FOOTBALL: INSIGHTS FROM CROATIAN SUPPORTERS

    Martina Ferenčić, Lucija Čehulić (Author)
    47-66
    DOI: https://doi.org/10.58984/smb2502047f

  • THE SIGNIFICANCE OF THE PARTICIPATION OF THE CROATIAN SOCCER REPRESENTATION IN LARGE COMPETITIONS FOR THE DEVELOPMENT OF SOCCER IN CROATIA

    Josip Miočić, Bepo Žura (Author)
    67-78
    DOI: https://doi.org/10.58984/smb2502067m

  • LANGUAGE OF VICTORY AND TOGETHERNESS: A CASE STUDY OF HANDBALL CLUB MRK ČAKOVEC’S SOCIAL MEDIA PRESENCE

    Tina Smolković (Author)
    79-90
    DOI: https://doi.org/10.58984/smb2502079s

  • FROM RECREATION TO ELITE SPORT: CYCLING AS A LIFESTYLE AND ITS IMPACT ON HEALTH, WELL-BEING, AND SOCIAL CONNECTEDNESS

    Dejan Dašić, Borivoje Baltazarević, Milan Stanković (Author)
    91-108
    DOI: https://doi.org/10.58984/smb2502091d

  • THE IMPACT OF SOCIAL MEDIA ON THE PROMOTION OF RECREATIONAL SPORTS

    Sara Dimovska (Author)
    109-120
    DOI: https://doi.org/10.58984/smb2502109d